Where do the best ideas come from?

I think they come from your innate creative genius (or creative intelligence), a collection of all your experiences, the things you've seen, read, listened to, and absorbed over your lifetime.

An idea starts as a question, a "What if..."

Your creative intelligence then searches your mind's archives and gathers relevant references and associations to form an answer.

Here's me coming up with an idea for a Romantic campaign for Le Labo Fragrances.

This idea didn't come from nowhere. It's backed by data.

Based on Le Labo's top-performing Instagram posts, Creatrix generated 6 new ideas for me.

​Look what ha​ppens next.​

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To watch the entire process from start to finish, here is the full video link​

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I would love your opinions, thoughts, questions, concerns, and the features you want me to expand on - all of it!

Mail me directly by replying to this.​

​Here's some feedback I got from a group I'm in:

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Finally, I get a lot of requests to try Creatrix.​

Here's the thing: each model is custom-built to your unique requirements.

It requires training and exploration to know the scope of what you want.

​Models start at $25K, and while I have a special grants program and partnerships with select Creatrix writers, I don't give away free access.

However, I am considering putting together a small group whom I'd train directly and give full access to. Instead of Creatrix costing over +$2000 per month, this would be a $500 1-month program.

If you're interested in being part of this collective with fellow strategists, marketers, and creatives, please reply to this email and let me know.​

I am open to finding ways to make Creatrix work for where you're at.

Looking forward to hearing your feedback!

Please subscribe to the new YouTube Channel. ​

~ Lauren

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